Bobby Flay
Concept packaging for Bobby Flay designed to complement his culinary style & tone. Featuring his signature vibrant colors coupled with well balanced design elements & imagery of the chef, designed for Lifetime Brands.
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Bobby Flay
Concept packaging for Bobby Flay designed to complement his culinary style & tone. Featuring his signature vibrant colors coupled with well balanced design elements & imagery of the chef, designed for Lifetime Brands.
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Cuisinart
Concept packaging for a new line of Cuisinart ceramic knifes designed to perfectly match the modern, cutting edge tone of the product, designed for Lifetime Brands.
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Daniel Boulud
In order to establish Daniel Boulud as a new voice in the culinary marketplace it was important to incorporate his image into the packaging in some fashion. By logically color coding the different range of spices in the line & modulizing all the important information, the label is immediately recogonizable & easily understood, designed for Lifetime Brands.
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Ecolife
Focusing on the demand for eco friendly products this packaging for was developed for a line of modern earth friendly kitchen products, designed for Lifetime Brands.
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Farberware
A new concpet for Walmart based on a tri-level branding theme of good, better & best designated in this instance by a graphic indicator, distinct colorways & the numbers 1,2 & 3, designed for Lifetime Brands.
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Farberware
Building on the Farberware re-brand this exploration for the packaging update was designed to perfectly compliment the new logotype and increase shelf impact in stores, designed for Lifetime Brands.
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Farberware
Building on the Farberware re-brand this exploration for the packaging update was designed to perfectly compliment the new logotype and increase shelf impact in stores, designed for Lifetime Brands.
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Healthworks
Healthworks is a range of premium cookware that aims to promote healthy cooking. This idea is carried through to the packaging by the use of a fresh palette & modular style of layout, designed for Lifetime Brands.
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Kitchen Armour
The concept for Kitchen Armour a line of kitchen safety products was based around a re-imaganing of the style & iconography found in safety booklets, featuring a vivid but appealing yellow palette & a reverse side with simple but fun illustrations of the products.
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Perfect Placement
Striking the perfect note between utility & modern design this packaging for Perfect Placement a line of innovative hooks was developed to display and communicate the benefits of the product in a clear & easily digestible fashion.
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Pfaltzgraff
The design for a new line of Pfaltzgraff dinnerware packaging required a complete rethink of the existing look & feel in order to establish a clean, consistent & uniform style. Building on the concept of clarity, a basic hierarchy of information was developed along with a muted palette which aided in showcasing the dinnerware imagery, designed for Lifetime Brands.
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Pfaltzgraff
Following the successful launch of Pfaltzgraff Everyday it was decided to re-brand Pfaltzgraff Traditions in order to bring it more in-line with its counterparts new look, the overall direction was one of a clean, sophisticated & refreshing style, designed for Lifetime Brands.
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Pop
The overall visual approach for pop a range of clever suction cup products was a departure from the traditional sea of blue tones usually associated with bathroom and kitchen items & was designed to perfectly intergrate with the logo, designed for Lifetime Brands.
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Sabatier
Looking to re-inforce its place as a long standing cookware company Sabatier wanted to develop a line of heritage products to be sold as a mid to high-end range. Looking to move away from the current conventions in cookware packaging a look was developed that was both lively and refined, designed for Lifetime Brands.
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Snack Tape
The packaging design for Snack Tape a new re-usable pull tab style of tape needed to communicate at a glance the exact nature of the product as-well as display all the key information in an easily digestible form, designed for Lifetime Brands.
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